I’m the co-race director for the Scott Coffee Moorestown Rotary 8K.
We hired a young photographer just out of college for $200 to come take shots at our race this year and then posted the pictures on our Facebook page the day after the race. The traffic has been amazing and it has generated a lot of good will. This is something so simple and cost effective to do and I am guessing will have a material impact on increasing registrations next year.
Here are the stats from the past couple of days: