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This is Bob. We are heading to the RunningUSA Conference this weekend, and this is the question I will be asking over and over again. We want to try to get feedback on the value of a participant as part of designing the next generation CRM we are working on this year. To help give […]
Our 2020 Winter Symposium is over, but there’s still time to catch up. You can view the slides from presentations anytime, and now the video recordings of our sessions are starting to pop up. Next up: Sales Tax and Your Race With Kevin Harris Kevin Harris, RunSignup CFO and COO is back with more on […]
Our 2020 Winter Symposium closed out on 1/14, but if you missed it, there’s still time to catch up. You can view the slides from presentations anytime, and now the video recordings of our sessions are starting to pop up. Next up: Sponsor Recruitment With Jeff Fitch Jeff Fitch joined us for a premiere session […]
A large race that opened registration on RunSignup yesterday wanted to be able to see which participants registered from different links that they use to market their race. This is important to the race because: They can allocate marketing spend towards channels and ads that have the best return on sign ups, transactions, and/or donations; […]
We have added two powerful export options for the CRM system. Remember that the RunSignup and GiveSignup CRM is an integrated way to create custom, real time filtered lists across participants, donors, fundraisers, and club members based on a wide variety of filter options like loyalty, location, even source of registration. Those lists can now […]
You can now send promotional emails for your Ticket Event to a CRM list, which can include participants from your races, donors, and/or fundraisers. This is a powerful way to cross-promote different types of events to various groups of supporters with targeted messaging and incentives. This blog walks you through how to send a promotional […]
Race Directors Can Now Track Registration Source by Individual Moorestown, NJ – RunSignup, the leading technology provider for endurance events in the US, has integrated data from their internal RaceInsights tracker into the RaceCRM to provide race directors with detailed source information on event participants. Introduced in 2017, RaceInsights is the engine that tracks the […]
We have added CRM for Clubs. Now RunSignup and GiveSignup customers can do rich CRM reports across their Race Participants, Donors, Fundraisers, Nonprofit Ticket Holders and Club Members with simple filters. There are several simple filters for Club members: Combined with the other CRM filters, this can allow clubs to understand which members run which […]
We have integrated the power of RaceInsights with the power of the RunSignup purpose-built CRM with source tracking. This gives races the ability to understand the source of a registration on a per person basis, as well as market to specific channels with the powerful CRM List capability. RaceInsights has given races the ability to […]
It’s been over a year since we first release RunSignup’s CRM platform, with new features being added throughout. After an overpacked presentation at the 2018 Symposium (see photo here), we decided to bring it back for a second year at the 2019 Symposium. Whether you missed the presentation at Symposium or just need a little […]
Corrigan Sports Enterprises began in 1991 as a marketing and event implementation for golf events before growing to include multiple Running Festivals, including the Baltimore Marathon & Running Festival and the Oakland Running Festival, and other large and small running events. Today, they serve around 60,000 running registrants in a year. We sat down to talk […]
Your RunSignup CRM is the place to keep ALL of your participant information. Importing participants is important to every race – whether you still get paper entries still, or have some last minute registrations, or you are moving to RunSignup from another platform (thank you!). We’ve updated our longtime Import Participants tool! Here is the […]
“I’m excited to see what we can use with the CRM as we grow. Although I always viewed the entire RunSignUp as a CRM. One could almost call it RunCRM ;)” We love getting feedback from our customers, but this specific quote from an email really put a smile on our face. Why? We love that […]
We have begun adding export options to CRM Lists with a simple CSV spreadsheet and export to MailChimp. This is very simple. Once you create a list, you can pick a list and then have different options, including Export on the right. The CSV option downloads immediately. The MailChimp option requires that the MailChimp integration […]
The power of any CRM (Customer Relationship Management) tool is good data that exists within a single platform. From the beginning, RunSignUp has been built with a CRM core, connecting race promotion, registration, fundraising, and RaceDay. We are busy expanding your Race CRM to increase flexibility and create more actions, but today the CRM empowers […]
We have begun to release CRM functionality for fundraising organizations. The RunSignUp CRM enables you to look across all of your races and build filters for Participants, Fundraisers and Donors quickly and easily. In the example above, this race has 23,076 total participants. We want to look for people who were participants from near Moorestown […]
Customer Relationship Management (CRM) is technology that lets you manage your interactions with customers and potential customers. In the endurance market, CRM is evolving from a buzzword to a tangible technology that race directors need. Your participants are your customers, and you need to promote your race(s) and deliver customer service to your current, past, […]
ICYMI: We’ve been talking a lot about CRM. What is a CRM for Races? RunSignUp CRM Vision RunSignUp CRM Offering Why a Race CRM? Our CRM Session was our most over-crowded of the Symposium (sorry to those of you on the floor!)…and also one of the few that were not recorded. Never fear: for those […]
See more on CRM: What is CRM for Races? RunSignUp CRM Vision RunSignUp CRM Offering One of the questions we get is why not use an existing CRM like Salesforce? There are a variety of reasons, but the key one is that if you want to take care of your customers, all of the information […]
See more on CRM: What is CRM for Races RunSignUp CRM Vision Why a Race CRM? This blog covers the new CRM capabilities RunSignUp is rolling out in addition to all of the tools and functionality we have today to enable races to manage and grow their races by leveraging the complete lifecycle tools we […]
See more on CRM: What is CRM for Races RunSignUp CRM Offering Why a Race CRM? One of the original concepts of RunSignUp was that we would have a single place where your race could interact with participants and make that easy for race directors to manage their participants and grow their races. In essence, […]
See more on CRM: RunSignUp CRM Vision RunSignUp CRM Offering Why a Race CRM? CRM, or Customer Relationship Management, is a term that has been around since the 1990’s when Siebel used it to position their software for sales organizations. Today, CRM has become a hot topic for races who are looking to maximize their […]
We are happy to introduce the next key area of our work on CRM – Promotions. While the CRM Participant Hub, Notes and Search are very useful, the real key to a great CRM is being able to DO something. We call these Promotions. Eventually you will be able to implement a wide variety of […]
Bob was inspired to start RunSignUp based on being one of the race directors at the Scott Coffee Run. Eight years later, it is useful to see how the race makes use of RunSignUp technology today (this will be a long blog post). Promotion Race Website – We used to have a website managed by […]
As part of our continuing CRM roll-out with features like a CRM Participant Hub, CRM for Donations and Fundraising, and CRM Notes, we are introducing a new CRM Menu on the dashboard. This will be the home for a lot more to come in the coming months with very powerful search capabilities, as well a the […]
Moorestown, NJ – RunSignUp, the leading technology provider for races in the US, has released an update to its CRM (Customer Relationship Management) that allows race organizers to better track and manage their participants. The CRM is the core of RunSignUp’s participant management capabilities, creating a single hub for organizers to access all participant data […]
In an ongoing effort to help race directors optimize their relationships with participants, we are adding Notes to the RunSignUp CRM. This is very useful to mark notes of why you might have given a refund to a person, or that a person needs special assistance, or is a VIP. Notes are easily added from […]
We have extended our new CRM view to include full details on past Fundraising and Donations. For example, here is the Donation view (selected on the left hand side) organized by year (viewing 2013 when Bob was generous): Here is the view for Fundraising: Right now, this view is only accessible from the Participant Report […]
We have been updating our CRM over the past few months; giving it a fresh new design and enhanced features. Utilizing this information will allow you to provide a better experience for your attendees, giving you a distinct advantage over your competition. At RunSignUp we know how important it is to build meaningful relationships and […]
As part of our CRM efforts, we now automatically import past year contact information that fundraisers may have imported or donated in past years. This makes it simpler for fundraisers to contact people to ask for support in the new year. Here is an example of a fundraiser’s contact list. From this management page fundraisers […]
RunSignUp is the hub of information about your participants since your race can use us for your entire race lifecycle – Promotion – Registration – Fundraising – Race Day. We now give you better visibility to your participants across all of their races with you across history with our new CRM View: This view is […]
The Race Analytics Dashboard has released a flurry of new capabilities to help races understand their promotion, demographics, registrations and transactions better. (You may also have noted the nice progress on the overall User Experience of the race dashboard with the new fresh colors.) There are now more than 15 graphs giving you a quick […]
