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What is your Participant Value?

This is Bob. We are heading to the RunningUSA Conference this weekend, and this is the question I will be asking over and over again. We want to try to get feedback on the value of a participant as part of designing the next generation CRM we are working on this year. To help give... Continue Reading →

RunSignup CRM Success Story

A large race that opened registration on RunSignup yesterday wanted to be able to see which participants registered from different links that they use to market their race. This is important to the race because: They can allocate marketing spend towards channels and ads that have the best return on sign ups, transactions, and/or donations;... Continue Reading →

Create Promotions for your Ticket Event

You can now send promotional emails for your Ticket Event to a CRM list, which can include participants from your races, donors, and/or fundraisers. This is a powerful way to cross-promote different types of events to various groups of supporters with targeted messaging and incentives. This blog walks you through how to send a promotional... Continue Reading →

RunSignup’s RaceCRM and RaceInsights Provide Powerful New Source Tracking

Race Directors Can Now Track Registration Source by Individual Moorestown, NJ – RunSignup, the leading technology provider for endurance events in the US, has integrated data from their internal RaceInsights tracker into the RaceCRM to provide race directors with detailed source information on event participants. Introduced in 2017, RaceInsights is the engine that tracks the... Continue Reading →

CRM for Clubs

We have added CRM for Clubs. Now RunSignup and GiveSignup customers can do rich CRM reports across their Race Participants, Donors, Fundraisers, Nonprofit Ticket Holders and Club Members with simple filters. There are several simple filters for Club members: Combined with the other CRM filters, this can allow clubs to understand which members run which... Continue Reading →

CRM RaceInsights Source Tracking

We have integrated the power of RaceInsights with the power of the RunSignup purpose-built CRM with source tracking. This gives races the ability to understand the source of a registration on a per person basis, as well as market to specific channels with the powerful CRM List capability. RaceInsights has given races the ability to... Continue Reading →