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We reported back in February that the squabble between Apple and Facebook over user privacy was probably going to result in changes to the Facebook Ads platform. Here is the latest update on how Facebook is changing their ad system and what you need to do to prepare for the change. What Sites are Impacted […]
Godzilla vs Kong is expected to hit theaters in March 2021. In the meantime, we have our own fight escalating between two tech giants that is sure to be just as entertaining as the big screen blockbuster. Just like the two titans on screen, Apple and Facebook have been feuding for years. Apple promises to […]
Facebook has added a new Domain Verification step to their Ads platform. This is a way they hope to minimize the impact of Apple’s iOS 14 changes. The good news is that you can accomplish this with your RunSignup | GiveSignup Domain Hosting. This means that you can bring your own domain like ScottCoffeeRun.com or […]
The RunSignup/GiveSignup Facebook Pixel integration has been expanded to trigger when a standalone donation is made. This update helps nonprofits better track the effectiveness of ads in terms of registration vs. donation transactions. You do not need to do anything to update your current Facebook Pixel set up. You will now have reporting in your […]
We have added two powerful export options for the CRM system. Remember that the RunSignup and GiveSignup CRM is an integrated way to create custom, real time filtered lists across participants, donors, fundraisers, and club members based on a wide variety of filter options like loyalty, location, even source of registration. Those lists can now […]
Thanksgiving Day is the largest running day in the United States! Are you ready to stand out from this crowd? Today’s webinar covered the path to Turkey Day Greatness: Bib Assignment: Simplify the bib assignment process RaceDay Registration: Increase race revenue and decrease workload RaceDay CheckIn: Improve participants’ onsite experience RaceDay Photos: Provide free participant […]
Nonprofits can raise more and save time with RunSignup’s free Facebook Fundraiser API Integration. The integration allows your fundraisers to auto-create a Facebook Fundraiser from RunSignup. The amounts raised on RunSignup and Facebook are automatically synced, enabling your participants (and your nonprofit) to raise more and reach fundraising goals faster. Today’s webinar covered: A demo […]
GiveSignup–Built for Nonprofits Grow your nonprofit events and raise more by setting up your next nonprofit ticketed event on GiveSignup. Free events are always free on our platform, so you can easily use GiveSignup for your next free or volunteer ticketed event. Raise More with Facebook Fundraisers Nonprofits can raise more and save time with […]
Facebook gets a lot of blame for the bad things we do as people (bullying, fake news, tilting at politics, etc.). Facebook should also get a bit of credit for when they help facilitate the positive actions people take as well. I’m talking about Facebook Fundraising. Facebook has made it very easy for nonprofits to enable […]
There are many advanced features built into our new ticketing platform. This list will keep expanding over the coming months: Add Access: give access to other event managers Customize notifications Google and Facebook tracking options Social sharing options Referral rewards Store Refund Reserve Coupons Extra Fees Donations Secure Access This tab on the event dashboard […]
RaceJoy is no longer able to support participants posting progress updates on their Facebook walls due to changes in Facebook’s policies. Previously, participants could choose to have their progress updates posted real-time on their Facebook wall as they crossed milestones along the course that included their pace and estimated finish time. As part of the […]
19,000 users | 218,000 Progress Alerts | 24,000 Cheers The 2017 AACR Philadelphia Marathon’s participants and supporting friends and family fully embraced RaceJoy’s race day technology and broke all RaceJoy’s usage records with 19,000 participants and spectators making use of the app to track and send cheers to runners. These 19,000 sent the most […]
We recently released support for Facebook Custom Audiences, along with a walkthrough of How to Create a Facebook Custom Audience using these new reports. This walkthrough will show how to take the custom and lookalike audiences created in these previous posts and create Facebook ads targeting these new audiences. To get started, you will need […]
Press Release Moorestown, NJ – RunSignUp has released several reports that simplify the process of creating Custom Audiences in Facebook and providing races with access to a key social media marketing tool. Facebook Custom Audiences allow advertisers to target advertisements to specific lists of known customers (or lookalike profiles) instead of building the audience based […]
RunSignUp has just released several reports that make the process of creating a Facebook Custom Audience from your participant lists a snap. We all agree: Facebook Custom Audiences are one of – if not the most – essential tools for successful Facebook advertising campaigns. From: Adespresso In total, three reports have been made available for easy download: All Participants, Current Participants, and Non-Registered Previous […]
We’ve been busy editing and collating the videos from this year’s RunSignUp Symposium…and while the collection is not yet complete, we wanted to share the ones that are ready! You can find links for all completed presentation videos here: http://resources.runsignup.com/2017symposiumpresentations/ Links for individual presentations are below. Customer/Industry Presentations Supercharging your Sponsor Program, with Peter Abraham Driving […]
49,000 Progress Alerts – 93% Usage – 6,500 Cheers – 1,200 Phones Tracked At the 45th anniversary of the Space Coast Marathon & Half Marathon participants and their supporting friends and family were treated to an out-of-this-world experience with RaceJoy’s interactive race day features. Courtesy of Thales Group, those who downloaded the mobile app had […]
The Queen Bee Half Marathon on Saturday, October 8th buzzed through Cincinnati as more than 3,000 finishers took to the streets. Race organizers of the Flying Pig Marathon are also the hosts of this weekend’s women’s half marathon and offered RaceJoy’s interactive race day experience to their participants and spectators for free for the second […]
The el Camino del Inmigrante began its inaugural 150 mile pilgrimage this past Saturday with dozens of people making the trek from the Mexico/United States border to Los Angeles. Participants are showing their support for immigration reform and to pay tribute to those who have died while attempting to immigrate to the United States. Event […]
This past weekend the Kensington Marathon in Milford, Michigan offered RaceJoy as part of its service for participants and spectators. Runners and supporting friends and family were treated to RaceJoy’s advanced GPS tracking, every mile progress alerts and cheers. In addition, the race delivered scored results through RaceJoy providing participants with quick and convenient access to […]
This weekend on Saturday, July 16, the Ability Tour is offering RaceJoy to its participants and spectators as part of the day’s experience. The inclusive bicycle event, organized by Peckham, Inc., is dedicated to raising awareness for people of ALL abilities and embraces those with disabilities so that they too can enjoy the road. The […]
We are seeing a trend of relay races – from marathon distances to multi-day 300+ miles – requesting to load their events into RaceJoy so that they can offer live runner tracking and cheers to their participants and spectators. RaceJoy provides interactive, real-time features to help relay teams on race day and for their supporting […]
Over this last weekend, runners and cyclists around the country used RaceJoy to add to their race day experience. We had race participants use RaceJoy’s live GPS tracking, progress alerts and cheer sending in 13 races – from 5Ks to multi day relays! Of the races loaded, those with the highest usage were: Steamboat Marathon […]
This weekend, RaceJoy will be used in a whole new way at the Essex River Race! This is the first water race event to use RaceJoy’s live tracking and we are excited to see RaceJoy being put to use in this way! Race organizers are trying out RaceJoy at the Essex River Race in preparation […]
This past weekend, the Fifth Third River Bank Run offered RaceJoy’s live tracking and cheers as an extra service for participants and spectators. The technology was highly embraced with a usage rate of almost 40% of the race’s finishers taking advantage of RaceJoy’s interactive race day features across all courses. The 39th Annual River Bank Run […]
The Shipyard Maine Coast Marathon will be held this weekend, Friday, May 13th through Sunday, May 15th, at the University of New England in Biddeford, Maine. The race offers a variety of course options, including a marathon, a half marathon, a half marathon relay and a back-to-back 39.3 Mile Challenge. Both are sold out with […]
With so many races to choose from, runners often select races that can offer something truly personal to add to the race day experience not only for themselves, but also for their supporting family and friends – like planning a vacation around the race weekend. Many races are now finding ways to offer a look […]
We have added the capability to track the new Facebook Ad tracking pixel. Set this up in the Promotion ->Facebook Pixel page:
119,000+ Progress Alerts, 17,500 Cheers and 12,500 Users This year, special thanks to sponsor Cincinnati Inc., runners and supporting fans were treated to RaceJoy’s advanced runner tracking and cheer sending – and the response was simply amazing. People of all ages and fitness levels embraced new technology and put it to its full use that […]
According to the soon to be released Running USA’s 2016 National Runner Survey, the answer is YES! This year’s study reports that 60% of runners carry their phones while running. This number continues to rise each year and shows the growing influence that technology has on the running industry –this is great news for RaceJoy! […]
Race organizers of the Big House 5K: Trail to the Victors at University of Michigan offered RaceJoy’s advanced tracking and cheers as a free service this last weekend. Participants and spectators embraced the technology with more than 500 users on race day! University-centered races such as this typically have higher usage in RaceJoy. These types of races […]
This past weekend the Tomoka Marathon offered RaceJoy’s tracking and cheers for free to its participants and spectators. 35% of the race’s finishers used RaceJoy’s interactive race day features while on the beautifully unique Old Florida course. The Tomoka Loop is designated as one of Florida’s Scenic Highway and runners are privileged with this distinction […]
This past weekend, the Alamo 13.1 in Texas and the Excalibur 10 Miler in Florida offered RaceJoy to their participants and supporting spectators. Participants and spectators at both events had access to RaceJoy’s advanced features: The Alamo 13.1 offered free live runner tracking along the course, GPS-based progress alerts at every mile, and cheers – […]
We have updated the Social Sharing on each race website. We used to use a third party widget from AddThis which was pretty generic and not very powerful and had performance issues. We have replaced this with the new social sharing functions we developed as part of the Enhanced Facebook Sharing as part of the […]
If your race is using Facebook Ads (and you probably should be!), then you want to make sure you have Ad Tracking turned on in RunSignUp. We have just done an upgrade based on Facebook’s new capability to handle dynamic conversion values. This means RunSignUp can pass the exact amount of the checkout to Facebook. […]
RunSignUp’s Referrals 2.0, released in late January, has been impressing races with strong early ROI results. The program allows for an automated refund of a set amount for Referrers who successfully refer a pre-determined number of registrants (as set by the Race Director). Additionally, strong social sharing tools encourage more referrals – among other things, […]
When your participants share their registration on Facebook, you can ensure the image that is shown looks perfect. To do this, go into the Promotion -> Social Sharing page on your race dashboard. You can upload a large image (it needs to be 1200 X 630 pixels to conform to Facebook’s requirements) and/or a small […]
If you really want to dig more into RunSignUp as a company, and the top offerings that we have, check out Bob’s introduction from our 2015 RunSignUp Race Director/Timer Symposium. The full video is below, or you can skip to the section that you are most interested in: Intro Year in Review Top Ten List […]
RaceJoy had a big turnout this weekend with four key races in the North East: Fifth Third Capital River Run Rochester Marathon Newport Liberty Half Marathon Detroit Women’s Half Marathon We had more than 2,000 people use RaceJoy for its GPS live runner/walker tracking on Sunday, September 20. RaceJoy’s app was well used, with 21,550 […]
Facebook announced a new layout for Facebook Pages on Mobile: “(We’re) updating Pages to help businesses build mobile presence and communicate with customers more easily. Call-to-action buttons bring a business’s most important objective to the forefront of its Page.” Races that use RunSignUp just need to run on the RunSignUp App and you will have the […]
At the 2015 RunSignUp Race Director/Timer Symposium, Pittsburgh 3 Rivers Marathon COO Dee Stathis shared her experience growing a race through the building of a year-round community. Watch her presentation in it’s entirety, or skip to the section that applies to your event: Intro Building out the Event Building a Year-Round Community: P3R Branding Building a Year-Round Community: […]
Does Facebook advertising pay off? It looks like with some experimentation and refinement, the answer is a definite yes. I answered this for myself this weekend by running 3 different types of ads on Facebook and spending about $85, and we had 26 registrations for $676. A pretty good return on investment no matter how […]
Facebook has added the ability for a “Call to Action” button in your main front page image. You should add this now! It is super easy – you will see a button on your page “Create Call-to-Action” like the one below. The select “Sign Up” as your button label as shown on the right. Then […]
Facebook is in the process of making more changes to their algorithms on what will be displayed in people’s New Feeds. This is good for most races, as the types of posts that a race can put up are very relevant to runners. But it is good to keep in mind that you do not […]
Facebook has released a new advertising mechanism to help your race target specific audiences rather than just people who Like your page or a demographic target. There are three types of audiences you can custom target: The customer list is interesting since you can upload a list of emails or names and phone numbers. This […]
Facebook is one of the most important promotion channels that your race can use. The basics are: Step 1 – Your race needs to have a Facebook Page that is dedicated to your race. Step 2 – You need to put great content up there. Think Pictures, fun and motivational posts, surveys, etc. See other successful […]
We have a series Customer Case Studies, in which we take your stories and share your challenges and successes as a learning tool for other RunSignUp users. This Great Pumpkin Run Case Study explores the challenges of a Multi-City Race Series, Team Promoting a Race through Groups & Teams, and using Referral Codes. View the PDF Version […]
Runners have expressed a strong interest in electronic Badges to share with their friends. The Boston and New York Marathons have worked with Basno this year to award and distribute thousands of badges that make runners happy and raise the social visibility of their races on Facebook and other platforms. RunSignUp and Basno have now partnered to […]
We have a series Customer Case Studies, in which we take your stories and share your challenges and successes as a learning tool for other RunSignUp users. This NC Troopers Footchase 5K Case Study focuses on Growing a Small Race through community involvement, alternate participant options, and branding. View the PDF Version of the NC Troopers Footchase 5K […]
Facebook is one of the largest origins of traffic to your site for race registration, so it is important to learn how to maximize this important tool. Facebook continues to evolve rapidly. We read this article about selling fish oil on Facebook from the New York Times this weekend and thought it was worthwhile sharing […]
