1 Weekend, 2 Featured Races and 13,000 Tracking Alerts

This past weekend, the Alamo 13.1 in Texas and the Excalibur 10 Miler in Florida offered RaceJoy to their participants and supporting spectators.

Participants and spectators at both events had access to RaceJoy’s advanced features:

  • The Alamo 13.1 offered free live runner tracking along the course, GPS-based progress alerts at every mile, and cheers – courtesy of Krispy Kreme!
  • The Excalibur 10 Miler offered free race-timed progress alerts at timing points along the course, and instant official race results.

As Featured Races in RaceJoy, users were treated to many free features and were receptive to the unique race experience – more than 1,600 people accessed these two races over the weekend!

Real-time progress alerts are sent as participants cross over mile points along the courses, including information like pace and estimated finish time.


The Excalibur 10 Mile alerts were based on the bib/chip crossing timing mats along the course at the start, mile 3.1, mile 5, mile 6.2 and the finish. The Alamo 13.1 alerts were based on the participants’ GPS locations using the phone as a tracker and were sent at every mile along the course. Between both races close to 13,000 progress alerts were sent!

Participants also have the option to post their progress to Facebook and Twitter. This is a great branding opportunity for races. The social messages can include the race’s twitter handle or hashtag and a logo.

Excalibur 10 Mile Start Tweet
Alamo 13.1 Start Tweet

As an added feature for the Excalibur 10 Miler, RaceJoy integrated with the timing provider, Running Zone, to deliver scored results for finishers, including individual, overall and age-group results. The Running Zone was one of the first to adopt RaceJoy’s technology and provide some fun and well put together races, including the Space Coast Marathon.

Thanks to Krispy Kreme, participants of the Alamo 13.1, organized by Purpose Race Events, were treated to RaceJoy’s interactive features like live phone tracking, Send-a-Cheer and Text-to-Cheer, and GPS-based progress alerts at every mile – all at no charge! Typically, there is a 99 cents upgrade for these features.


A special thank you to Krispy Kreme, Running Zone, and Purpose Race Events for showing commitment to offering a high quality and unique race experience. Thank you race participants and supporting families and friends for embracing the joy! Congratulations finishers, we hope you enjoyed the experience!


If you would like to add your race, you can do so through RaceJoy’s Website, or on your race’s RunSignUp dashboard. There is a free-to-the-race option or an affordable buyout option for providing RaceJoy as a free service. We require a two-week minimum load time, and you will need to load your electronic course map in GPX or KML format or build your own map using our Course Builder tools.

Together, we are changing the race experience!


Leave a Reply

Leave a Reply

%d bloggers like this: