This past weekend, RaceJoy was used by runners, walkers and cyclists at races across the nation! From California to South Carolina, people took advantage of RaceJoy’s GPS tracking and cheers to add to their race experiences and be supported by friends and family.
The races with the highest RaceJoy usage were:
- California Classic Weekend – CA
- Covenant Health Knoxville Marathon – TN
- Charlottesville Marathon – VA
- Cooper River Bridge Run – SC
- Syracuse Marathon – NY
- Lady Tutu 5K – OH
- RunTheBluegrass – KY
We also saw a diverse style of races this weekend – from running to cycling and from 5Ks to 100 milers. All provided a very different course experience, from beautiful Silicon Valley, to running through the founding history of our country or over a bridge to scenic Knoxville, Tennessee. Most of the races proactively requested their courses be loaded into RaceJoy so that their participants and spectators could have real-time information and an interactive experience that embraces race day.
Participants and spectators who took advantage of RaceJoy this weekend were able to experience advanced runner/cyclist tracking by carrying their phones during the race. Other key RaceJoy features included GPS-based progress alerts with pace and estimated finish time updates typically at every mile and RaceJoy’s fun Send-a-Cheer feature where supporting fans can send motivational pre-recorded cheers or custom Text-to-Cheers.
The California Classic Weekend was one of the first California races to adopt RaceJoy. Race organizers chose the buyout option and offered RaceJoy’s live tracking and cheers as a free service to its participants and spectators for free. RaceJoy was met with great reception with more than 1,000 using RaceJoy and 500+ participants opting in for the real-time tracking and GPS progress alerts. Supporting family and friends showed their support by sending more than 2,400 cheers to race participants. Clearly, the Silicon Valley folks liked the technology. Are we surprised?
The California Classic Weekend is an unique race that offers a 100 mile bike event on Saturday and a half marathon, relay and 5K on Sunday. We saw high usage in the bike race and tracked one person for more than 10 hours! RaceJoy also issued close to 9,500 GPS progress alerts across the two race days. For the cycling event, alerts went out every 5 miles and during the running races, they were sent out at every mile.
Another race that offered RaceJoy’s features for free to its participants and spectators was the Lady Tutu 5K in Columbus, Ohio. Race organizers for the Lady Tutu 5K have also opted to provide RaceJoy as an added free experience across a series of their other 5K races, including the Lady Tutu 5K in Cleveland, Ohio and the Challenge Columbus 5K. Clearly, they are focused on offering a quality experience beyond the ordinary race. Send these people a cheer!
The Covenant Health Knoxville Marathon came in second for highest usage this weekend, and had more than 450 people using the app and 120 tracked participants. The Knoxville Marathon organizers took the initiative to have their race loaded into RaceJoy and was available in RaceJoy for a 99 cents upgrade fee.
Race organizers for the Knoxville Marathon heavily promoted RaceJoy prior to the race to let participants and supporting family and friends know they could make use of RaceJoy’s runner tracking and cheers. One of the more effective ways they did this was through a Virtual Events Bag ad placement.
Knoxville Marathon Virtual Event Bag
Another race that requested their race to be loaded into RaceJoy was a repeat race from last year, the Charlottesville Marathon.
Close to 400 people used RaceJoy for the race, and more than 3,100 GPS progress alerts were sent on race day.
Race organizers of the Charlottesville Marathon also promoted RaceJoy and included information about the app on the race website.
Charlottesville Marathon Website
Thanks to all the race organizers who were proactive in having their events loaded into RaceJoy. And thank you to all who tried out RaceJoy for the first time and to all our repeat users! Together, we are changing the race experience!
If you’d like to offer RaceJoy to your participants and spectators, you can easily get your race loaded through RaceJoy’s Website or on your race’s RunSignUp dashboard. We require a two-week minimum load time.
Together, let’s change the race experience!