Before your registration opens, make sure to get your race enabled for RaceJoy. Here are the top five reasons for enabling sooner rather than later.
Reason One: Promotion and Visibility = Increase Registrations
The sooner you get your race loaded and live in RaceJoy, the sooner your promotion begins. RaceJoy’s Race Calendar currently includes more than 9,000 events and is a source for runners to locate an event near them or at a destination they plan to travel to. RunSignUp races are automatically listed in the calendar section and include a “Register Now” banner ad. However, if you enable RaceJoy, your event is also listed in the Featured Races section giving your event increased visibility with potential registrants.
With more than 330,000 users to date, this is a great opportunity to get exposure and draw additional registrations.
Reason Two: Alternative Pricing Option
RunSignUp customers have a distinct option of having the participant cover the cost of RaceJoy by adding on a nominal amount to the general registration processing fee*.
- 50c per registrant for 10K and longer distance
- 25c per registrant for events under 10K
*This option is only available if at least one of your events is a 10k distance or longer.
You can always choose this option after registration opens, and the race would then cover the fees for any past registrants. Though, enabling RaceJoy before registration opens helps to avoid this.
Races also have the option to select the flat buyout option for RaceJoy. Many races that choose this buyout option will load the event right away and find a sponsor to cover the cost after it is already loaded.
Reason Three: Issue Race News Before the Race
Another reason to load your event before registrations starts is the ability to schedule race News Alerts to users who have accessed your race in the app to let them know registration is now open or other important race news. If you used RaceJoy last year, you can even send a news alert to everyone who accessed your event in 2016 to help encourage the registration of repeat runners.
Reason Four: Increase RaceJoy Usage
The sooner you have your event enabled for RaceJoy, the more time you have to build usage of the app. This is especially important if you are going to be showcasing a sponsor or sponsors in RaceJoy. Participants using RaceJoy posts messages like the one below that help raise awareness for your race and sponsor.
Reason Five: Before They Ask!
Runners are expecting some type of tracking from running/walking events and inevitably someone is going to ask you what you are offering for Runner Tracking. By enabling RaceJoy earlier you can get ahead of the questions; RaceJoy information will show on the registration page and they will be emailed information about RaceJoy tracking as they register.
What Type of Tracking Do We Have?
RaceJoy Bells and Whistles
Here is a recap of RaceJoy’s innovative race day features:
For the participants and spectators:
- Live phone tracking in a map view
- GPS-based progress alerts, typically at every mile
- Send-a-Cheer and Text-to-Cheer
- NearMe and MeetUp
For the race organizers:
- Race operations team tracking & communications
- Race Day Monitoring system
- Variety of communications tools
- Participant route replay
- Off-course alerts
More information about RaceJoy is available in this Race Organizer Overview video.
Getting your event RaceJoy Ready also includes all the Race Operations Tools covered in this webinar video.
If you have any questions, or need help getting things set up, please contact info@racejoy.com.
