Sellout Race: Sample Communication with your Runners

When you are opening registration for a fast sellout race, we strongly encourage thorough communication with your potential runners to ensure a smooth registration process for them. This is a sample of an email communication you may want to send out (the specific parameters will vary depending on your event): Hi runners, It’s almost Go […]

Sellout Race Options and Best Practices

One of the biggest concerns of a fast-selling or sellout race is making the user experience fair and seamless.  We gathered a few Best Practices geared towards those events. The first thing your race needs to do is decide your overall structure. A couple of options: First-come, first-serve: This simple, straight-forward option is exactly what […]

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