RunSignUp and ROAD iD Take Race Day Safety to the Next Level

Moorestown, NJ – As the industry’s top race management platform, RunSignUp is thrilled to announce an exciting new initiative with ROAD iD, the leading provider of wearable ID products. The two companies share a common mission to promote active, healthy lifestyles through training and participating in events, and this program will allow RunSignUp participants to acquire a custom ROAD iD for only $25—a full $10 less than retail—as part of the registration process.

“We’re hyper-passionate about athlete safety and empowered adventure,” said Edward Wimmer, CEO of ROAD iD. “We’re also committed to supporting the event community. Our partnership with RunSignUp is a unique opportunity to support more events AND impact more lives—a win-win-win in our book.”

“ROAD iD has been providing safety solutions to athletes for nearly 20 years,” said Bob BIckel, Founder of RunSignUp. “We’ve created a simple way for races to help their participants train and race with the added peace of mind and empowerment that wearing ROAD iD provides.”

In addition to special pricing for participants, ROAD iD is providing some great incentives directly to Events on the RunSignUp platform. These include Free ROAD iD Gift Cards that can be used as prizes, Bib Numbers, or commission opportunities based on sales made during registration.

The program will be publicly available at the beginning of August. Races using RunSignUp will simply need to click a button on their race dashboard to add the ROAD iD option as an Add-On in the registration path.


About RunSignUp

RunSignUp is the leading technology provider for races in the US. More than 15,000 races use RunSignUp to manage their events, registering more than 4 million participants each year. Services include RunSignUp for registration, fundraising, and race promotion, RunSignUp Go for RaceDay, RD Go for Timers, RunSignUp Clubs to enable membership management, and RaceJoy for mobile experiences. Services are free except for processing fees when conducting monetary transactions such as race registration or club membership renewal. RunSignUp is founded by runners for runners, using technical capabilities to bring the power of cloud computing to benefit the running community. For more information, visit


About ROAD iD

ROAD iD makes wearable identification for people on the go. Their mission is to make wearing ID as common as a seatbelt, and since 1999, they’ve provided peace of mind to millions of active individuals, empowering them to do what they love and worry less with their info on-hand. Should the need arise, their ID products communicate who you are, who to contact, and the medical information necessary to ensure proper care is received. Countless stories and testimonials from customers over the years are a testament to the power of wearing ID, with many customers citing they might not be alive today had it not been for their ROAD iD. For more information, visit

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