Increase Registrations with Pricing: Building a Sense of Urgency

RunSignup offers many features and ways in which events can creatively encourage a greater amount of registrations for their upcoming races. This is a first in a series of blog posts to help provide specific methods to increase race registrations through pricing. Two approaches that can be used in tandem that build a sense of urgency for earlier registrations are Event Size-Based pricing and Date-Based pricing.

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