Enterprise Email Delivery

Following up on our recent introduction of Deduplication Options for Email v2, we wanted to go behind the scenes to explain how our email delivery system is being further optimized.  Enterprise level email delivery is much harder than it may appear.  Like many things with an internet based product, we have to spend a lot […]

Email V2 in RaceInsights Analytics

Email V2 stats now show in RaceInsights Analytics. This gives you even more insight into how your emails drive website views, registration numbers, and revenue. RunSignup email is free and you can send unlimited emails. However, it’s important to balance frequency and quality – if you send too many emails with poor content, your contacts […]

Rebuilding Race Participation

Many endurance events across the country are continuing to see registration numbers are lower than pre-pandemic levels – especially if you are a mid-sized event. Yet your cost to put on events is going up. This webinar focuses in on ways you can rebuild participation levels and increase registrations. There are many tools at RunSignup that are free and effective for marketing your race and encouraging registrations with strategic pricing discounts.

Four Ways RunSignup Can Help Make Your Ultra Race a Success

Ultra distance events come with many of the same needs as typical race events like 5Ks and half marathons, but they also have very unique requirements and things to consider. For example, many ultra events don’t use a timer to officially score the race due to either the size of the registrations or the conditions of the course. However, events still need a way to provide finisher data to participants. Ultra event organizers address these unique situations through a combination of creativity, technology and sometimes by applying the good old fashioned approach to endurance experiences like manually writing down participants’ finish times.

Disable Email Header in Email V2

There is now an option to disable the header in RunSignup’s Email V2. While we recommend including the default Sign Up button in your marketing communications, your event may not want a heading for emails to registrants regarding event communications, like a Pre-Event email. To disable the header, click the gear setting in the email […]

Turkey Trot Tech Prep

It is that time of year again! The busiest season for the endurance industry and, for many ,the biggest race event of the year. To help our event organizers prepare and make the most of the tools available to them at RunSignup, we hosted this Turkey Trot Tech Prep webinar.

Fundraiser Email Replacement Tags for Email V2

There are now fundraiser email replacement tags for Email V2. Using these dynamic replacement tags with the Email V2 fundraiser recipient list gives your peer to peer fundraising event more power to automate and customize communications with your fundraisers. We make it easy to use fundraiser replacement tags with a dropdown tags menu for fundraising […]

Race Preparation for Impending Weather

If you have a race that looks like it may be in the path of Hurricane Ian, below are some tips for managing your event in a questionable weather situation. But even if you’re not in Ian’s path – or likely to see any weather that extreme, a communication plan for extreme weather can be valuable to all races. We encourage events to have a contingency plan in place that can be activated when needed.

Fundraiser Email Recipient List for Email V2

You can now send and schedule emails to your fundraisers from Email V2. This enables your peer to peer fundraising event to easily communicate with fundraisers throughout the fundraising period. If your event offers peer to peer fundraising teams, you will be able to send to 3 categories of fundraisers: To send an email to […]

The 5 Emails Your Race Should Send

Email Marketing is the most valuable marketing channel for events, and RunSignup makes it easy to send unlimited emails with free and integrated Email Marketing. This blog walks through 5 of the emails your event should send – and the postponement/cancellation email that we hope you don’t have to send! Each sample email includes: Registration […]

UX Blog: Continuous Improvement

Email and Web builder Interface Updates Today we launched a few improvements to the email and web builder tools. Before I tell you about these improvements I would like to talk about why we make changes like this. Because our platform is so robust it is also complex. Our job as User Experience designers is […]

Email Marketing Best Practices from McGuire’s St Patrick’s Day Prediction 5K

McGuire’s St. Patrick’s Day Prediction 5K Run is the largest 5K Prediction Run in America. Held on the weekend of St. Patrick’s Day, the event is more than just a race – it’s a full-fledged party with live entertainment, Irish Fare, Irish Wakes, and beer. This year, they let us follow along on their email […]

Divider Content Block for Email Marketing

There is a new Divider content block that lets you make breaks and transitions between sections of content in your emails. With flexible weight and color options, you can use dividers to visually separate other content blocks in your layout. To add a divider block, click the Divider option in the right hand menu or […]

More Email V2 Updates

As part of the ongoing development of our FREE Email V2 tool, we are pleased to announce the addition of two new features to give endurance race and peer-to-peer fundraising event organizers more flexibility and ease when creating email communications:  Horizontal Header Layout Buttons with Predefined Links To create an email with our Email V2 […]

Next-Generation Email Marketing for Registration

RunSignup is excited to announce the launch of next-generation Email Marketing for endurance and peer-to-peer fundraising events. Send unlimited emails, upload unlimited contacts, personalize email with custom and event replacement tags, and design beautiful emails with the new Email Builder. This first release contains a number of key features including: Free unlimited email sends Free […]

WordPress